PMO Training Programs
Project management for Marketing
A program for marketing managers, marketing ops, and campaign leads who need to ship campaigns, launches, and content on time and without thrash.
Who this program is for
Built for marketing people running cross-functional delivery, not just calendars
Marketing managers
Owners of campaigns, launches, or always-on programs accountable for outcomes.
Marketing ops & PMM
Ops and product-marketing leads coordinating across content, design, web, and demand gen.
Creative & content leads
Heads of content and creative teams running multi-stakeholder production pipelines.
Learning outcomes
What participants will be able to do by the end of the program
Convert campaign briefs into delivery plans with clear scope, owners, and gates.
Coordinate product launches across PMM, content, design, web, and sales enablement.
Design intake, review, and approval flows that survive volume without bottlenecks.
Pick the few delivery metrics (on-time rate, cycle time, rework) that actually inform decisions.
pm for marketing
Curriculum: six modules
Module 1: Briefs, scoping, and saying no
Module 2: Campaign and launch planning
Module 3: Intake, prioritization, and capacity
Module 4: Creative review and approval flows
Module 5: Stakeholder communications for marketing
Module 6: Retros and delivery metrics for marketing
Format & duration
Light-touch program designed to fit around live campaigns
One 2-hour session per week with templates applied to live campaigns between sessions.
Two consecutive days for whole marketing teams looking to reset operating rhythm.
Cross-discipline cohorts so creative, ops, and PMM can solve real handoff issues together.
Examples in Asana, Monday, Wrike, and Jira. We adapt to whatever your team uses.
PM for Marketing: FAQs
Is this for B2B or B2C marketing?
Both. The delivery patterns apply across audiences; we tailor examples to your motion.
Do you cover MarTech selection?
No. This program focuses on delivery practices; MarTech architecture is a separate engagement.
Can we use our current campaign as the working case?
Yes. Participants are encouraged to bring an in-flight campaign and rework it in the program.
Will this help us work better with engineering?
Yes. We include patterns for marketing/engineering interfaces around web, data, and launches.
Ship campaigns and launches without the thrash
Tell us about your team and motion. We’ll design a cohort around it.